"I got told a couple of days ago that I look too skinny, and I was in trouble. I'm naturally pretty thin, so I'm trying. I eat whatever is at craft services. I'm a big eater. I'm from South Dakota, so meat, potatoes, carbs. They tell us to gain weight, gain weight, gain weight, because they want a soft, voluptuous woman which they were [back then] which is beautiful, as it should be."

--- Mad Men actress January Jones, are how producers want her to genuinely look like an average woman from the early '60s.